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The International Institute Against Counterfeit Medicines (IRACM) is launching a new international awareness campaign about counterfeit medicines on Internet. "It’s all fake" is the new message that the institute is seeking to promote in the next step of the nationwide campaign launched in France on July 2015, What in the world is a fake medicine? 1, and through the dissemination of an information booklet to make people aware of the fake medicines available on Internet, and that are also bought when travelling.
Every year, in economically developed countries, tens of thousands of tons of medication are left unused at the end of treatments or because they have expired. Donating these products to developing countries is laudable but is it truly beneficial?